VERIZON VERIZON VERIZON
VERIZON VERIZON VERIZON
VERIZON VERIZON VERIZON
VERIZON VERIZON VERIZON
VERIZON VERIZON VERIZON
VERIZON VERIZON VERIZON
VERIZON VERIZON VERIZON
WE ELEVATED AND BROUGHT VERIZON TO LIFE
BEFORE
AFTER
In the first month alone, we increased the channels’ engagement rates by 340% and 249% on the Business and Frontline categories of the brand, respectively.
Over the course of the year, sustained over nine months, we landed on a total increase of +59% and 163%
We introduced our new, social-first, produced, content series, ‘Intelligence Briefing’ for Verizon Business
tailored across YouTube, Facebook, Instagram, Twitter, LinkedIn and .com
10+ Assets
425K +
Video completions
LinkedIn and Meta
above baseline on LI
● 28% VCR (17sec videos)
● 11% VCR (34sec videos)
VTR +303%
6300 +
Link clicks on Meta and LinkedIn
AND INTRODUCED A NEW SOCIAL MEDIA APPROACH
we’re in the business of_____
You’re in the business of_____
You’re in the
business of
designing custom clothing
helping people find their dream home
making the best Grandma slice ever
making the best choices for patients
ensuring the project is successful
We’re in the
business of
helping you do just that
scalable solutions to grow your business
protecting you from cyber threats
helping power the most effective tech
streamlining your team’s work